The role of Neobanks in this dynamic financial landscape is highly significant, they disrupt traditional banks with their innovative service offerings. Cross border payments are massively benefitted, as they gain seamless and efficient transactions along with tapping into new revenue streams and expanding their customer base. Payments across borders often cross challenges in the areas of regulatory compliance, optimising foreign exchange rates, and catering customer experience.
In the 2020s, Neobanks witnessed a great boom, and by the end of 2020, the market was valued at £35 billion. According to the research conducted by Statista, the growth of Neobanks would be 47.7% until 2028, reaching £722.6 billion. Neobanks not only address the complexities involved in cross border payments but brings a lot of opportunities like new revenue streams through transaction fees, bringing more customers, and deploying effective strategies, that include compliance with international regulations.
In this blog, let us fully understand the role of Neobanks in cross-border payments, identify various challenges and understand the strategies by them to boost revenue.
Importance of Cross-Border Payments for Neobanks
The opportunities fed to Neobanks through cross-border payments have enabled diverse opportunities to find innovative solutions, expand newer horizons of success, along with bringing changes.
Here are some of the key reasons highlighting the importance of cross-border payments:
- Extending the customer base and enhancing revenue potential
Neobanks tap the global market, especially the untapped segment, and have attracted a lot of customers, as they are highly rapid, reliable, and efficient. Neobanks, has a digital-first approach and offers seamless cross-border payment solutions, competitive exchange rates, and personalized financial services.Expanding the customer base enhances the market presence and revenue potential for Neobanks. As digital-only financial institutions, they have the advantage of being able to operate across borders and serve customers worldwide. By facilitating seamless cross-border payment solutions, Neobanks can attract a diverse customer base that includes individuals, freelancers, commerce, and businesses operating in different countries. They can send and receive funds in international trade or e-commerce.
- Catering globalised consumers
Neobanks are much more progressive and efficient than traditional banks, especially in the context of cross-border payments. They have an agile and tech-driven infrastructure, which facilitates them to be faster, more efficient, and more interactive. Driven by technology they are highly easy to operate, and highly cost-effective international transactions.With the aid of the latest technologies that facilitate advanced mechanisms like real-time payment systems, automation, and secure APIs, it allows individuals and businesses to access banking services irrespective of their location, overcoming currency disparities, regulatory differences, and operational complexities. It enables seamless transactions, including bill payments, international transfers, loans, and investments, catering to the expectations of today’s globalised consumers. With all these advantages on their side, Neobanks can serve diverse clientele from various parts of the globe, offering services that positively impact the revenue of their parent country, enabling flourishing trade and commerce.
- Tapping new revenue streams
Through Neobanks, transaction fees, foreign exchange services, and value-added offerings are the revenue collected during cross-border payments. As there is a fee for various processes involving international transfers, currency conversions, and many other services involving cross-border transactions, they can generate income in each transaction. Also, while optimizing foreign exchange rates, and leveraging their digital infrastructure and technology capabilities, Neobanks generate additional income.
Neobanks also offer competitive rates and attract customers seeking cost-effective solutions. During all international transactions, Neobanks earn revenue from each purchase and sale. It is important to note that Neobanks provide value-added services, which will further invite newer customers internationally. For global trade, services like premium accounts, subscription-based services along with tailored financial services offer relentless value add.
- Bringing convenience through automation
With their digital-first approach, Neobanks are constantly making progress in the banking landscape. Automation is fuelling speed and clarity and curbs human errors by offering services with great precision. Leveraging emerging technologies like blockchain, artificial intelligence, and data analytics, they bring more feasible solutions to cross-border payments. With the advent of more innovative and secure payment infrastructure, numerous benefits like enhanced speed in the transaction, transparency in each transaction, and reduced costs can be achieved. Customers are no longer expected to visit the physical banks and can operate with much more efficiency at their locations. With all these amenities and FinTech innovating various means and methods to accelerate growth, Neobanks are challenging established financial institutions and driving industry-wide innovation, bringing additional revenue.
- Global Economic Integration
Cross-border payments play a vital role in facilitating global economic integration, bringing more financial inclusion by reaching newer locations where cross-border baking services were not frequent. As international trade and commerce continue to grow, the growth of financial transactions is also on the rise. Neobanks, with their agile and technology-driven operations, connect the global economy by enabling individuals and businesses to send or receive money with ease. Neobanks support economic growth, promote global trade, and foster financial inclusion.Neobanks, are the avenues for revenue generation. The expansion of the customer base creates a competitive advantage over traditional banks, provides opportunities for innovation and disruption, and overall contributes to global economic integration. By leveraging their digital infrastructure and focusing on optimizing cross-border payment solutions, Neobanks unlocks substantial growth potential in the modern financial landscape.
Challenges faced by Neobanks in Cross-Border payments
Neobanks adhere to regulatory compliance and must stay updated with the ever-evolving cross border payment regulations. Several requirements like AML, CTF, and country-specific regulations need severe attention. Neobanks are constantly focusing on adhering to compliance and ensuring regulatory adherence.
Neobanks face a constant challenge with FX conversion, as they must provide competitive exchange rates, manage foreign exchange risks, and handle associated costs efficiently. They need to Implement reliable and accurate currency conversion mechanisms and constantly ensure transparency and meet customer expectations. Also, conducting transaction monitoring, and robust KYC procedures are inherent in the NeoBank ecosystem to prevent fraud.
Overcoming all these hurdles, Neobanks is updating itself by providing seamless transactions in the cross-border segment to serve clients with utmost reliability, security transparency, and regulatory compliance.
Opportunities of Neo banks in cross-border payments
Neobanks are now geared to use significant opportunities in the domain of cross-border payments, with the relentless support of digital infrastructure and global accessibility. Now they transcend geographical boundaries and can serve diverse clients.
Here are some of the options that favour Neobanks.
- Bringing diverse revenue sources through Cross Border payments
Offering cross-border transactions with diverse options to enhance transactions, enabling newer innovations to facilitate better performance in terms of the number of transactions, enhanced clients, and speedy transactions have favored newer avenues.As they are bringing newer growth and profitability, more FinTech companies are investing in it to bring newer innovations, aiding newer avenues of revenue through transaction fees, including foreign exchange fees, and cross-border transfer charges, along with intermediary fees, which can add income. Along with the income, several value-adds such as premium account offerings, international investment products, and tailored financial solutions for businesses engaged in cross-border trade. By tapping sources, Neobanks hack diverse favorable revenue sources.
- Neobanks enable a growing customer base
Cross-border payments provide an excellent opportunity for Neobanks to expand their customer base beyond their local markets. Neobanks, with their digital-first approach and agile infrastructure, can cater to the needs of these global customers. By offering competitive exchange rates, low transaction fees, and a user-friendly interface, Neobanks can attract customers who require frequent cross-border payments.Neobanks can leverage their technological capabilities to provide personalised and efficient services, tailored to the specific requirements of international customers. This expansion of the customer base enhances the growth potential for Neobanks and strengthens its position in the competitive financial landscape.
- Neobanks with a competitive edge over traditional banks
The disruption due to digital infrastructure, enables them to offer streamlined and efficient cross-border payment solutions which involve real-time payment systems, automated processes , along with secure APIs, to cater to international transactions. With competitive foreign exchange rates compared to traditional banks.Neobanks can leverage their digital platforms to enhance transparency and provide customers with real-time tracking and visibility of their cross-border transactions using agile methodologies. All of these favours Neobanks over traditional banks.
Revolutionising Cross-Border Payments: Winning Strategies for Neobanks
Neobanks, with their intuitive mobile applications and streamlined operations, disrupt traditional banking models. They offer cost-effective financial services with a strong emphasis on user experience. Using technology in the right spheres and through innovative approaches, Neo banks traverse the seamless digital journeys, constantly challenging the established dominance of traditional high-street banks.
- Compliance with international regulations
Neobanks, by establishing a robust compliance framework, performs due diligence on customers. By implementing strong KYC and AML procedures, several threats and hazards are curbed in the early stage, establishing a safe premise for several customers. With the strong implementation of advanced cybersecurity measures, customer data can be protected gaining their trust and confidence.
- Optimizing FX conversion rates
Foreign exchange (FX) conversion rates of Neo banks gain an edge over traditional banks. It primarily leverages technology and partners with liquidity providers and can access interbank rates. With all this prowess, it minimizes the impact of currency fluctuations on customer transactions. Overall, Neobanks enhances the value proposition for customers and position and establishes itself as a cost-effective option for cross-border payments.
- Enhancing customer transparency
The premise of Neo banks is built on trust and fosters long-term relationships. One of the major advantages of Neo banks is that it provides customer transparency by giving real-time updates. It also provides a clear breakdown of fees and provides clear transaction histories and empowers customers with transparent information. With user-friendly interfaces and intuitive dashboards, it enables customers to track and manage their payments across borders easily.
- Strengthening risk management
Developing robust risk management frameworks is essential to alleviate financial risks associated with cross-border payments in terms of operational, and compliance has ensured trust in Neo Banks. By conducting thorough risk assessments, implementing effective fraud prevention measures, and establishing robust transaction monitoring systems, it even strengthens operational and compliance integrity. Prioritising cross-border regulations, adherence to cross-border AML and CTF requirements, and maintaining internal controls to mitigate operational risk management have enhanced trust among the clients.
- Collaborating with strategic partners
Cross-border transactions are complex. Developing international offerings involves processes to integrate products, services, and partner ecosystems, involving multiple systems. It also requires trading systems, liquidity partners, SWIFT, and ACH to work efficiently together. Setting up all these involves heavy investment and a proven business case. Many traditional banks fail to leverage this. With the right technology and service partners, Neobanks can advance swiftly in this competitive scenario. Many FinTech and RegTech companies are building advanced NeoBanking platforms, which will elevate the importance of technology, compliance, and user satisfaction for all customers across the world. With innovation at the forefront, adopting various strategies that mitigate risk, all are possible only by the tech partners, who are passionate to elevate the operations to a newer level. Overall, Neobanks is now a trusted channel for all customers across the globe in terms of their cross-border payments.
FinTech companies like Macro Global have a significant role in shaping the future of the Neo banks by offering diverse digital solutions. Neobanks is disrupting the landscape of cross-border payments and positioning themselves as agile and customer-centric players. As they bring financial inclusion, they are contributing to the growth of revenue.
NetRemit, an avant-grade product from Macro Global empowers Neo banks and financial institutions in this competitive landscape. Known for its advanced features and capabilities, it enables seamless and secure transactions, ensuring compliance with international regulations and enhancing customer satisfaction. With competitive FX conversion rates and real-time transaction monitoring, along with seamless third-party integration, it enables futuristic banking solutions now. That’s not all! Diverse solutions from Macro Global offer a plethora of modern benefits and constantly update the products to cater to growing needs.
To reap the advantages of NetRemit and explore our innovative FinTech products contact us on +44 (0)204 574 2433 or salesdesk@MacroGlobal.co.uk. Partner with us in bridging futuristic banking solutions today.
Saravanan P. Selvam, CEO of Macro Global at the Seamless Europe 2023 event- Messe-Berlin, brought forth a wealth of expertise and forward-thinking strategies, offering a comprehensive outlook on the topic...